What should a crypto marketing brief include?
A useful brief states what the project does, who it serves, what you want the campaign to accomplish, and which channels are in scope. Clear inputs make it easier to recommend work that fits the launch stage rather than assemble an unrelated bundle.
Before an introductory conversation, prepare:
- A concise project description and current website or product materials.
- Your launch stage, target regions and preferred audience.
- Channels you already use and any placements you are considering.
- Required approvals, timing constraints and a point of contact.
- Any claims, wording or assets that must not be used.
You do not need a finished strategy to start. If a channel or deliverable is uncertain, explain the decision you need to make and the evidence available so far. Premium Promotions reviews the brief with you, clarifies what is in and out of scope, then documents the proposed work before kickoff. For the working sequence, see how we work; for an overview of service costs, see pricing.
A comparison should start with the task, not a presumed ranking advantage. For example, CoinMarketCap vs CoinGecko trending, or DEXScreener vs DEXTools, are different platform questions: specify the placement or outcome you want assessed, then verify current eligibility and requirements with the relevant platform.
How are confidentiality, delivery and platform rules handled?
A well-run engagement keeps access, approvals and proof of delivery explicit. You should know who handles the account, what information is needed, which materials require approval, and how completed work will be recorded.
Premium Promotions assigns a designated contact to coordinate requests and approvals. Before work starts, confirm who may share project information, who can approve copy and creative, and whether access should be granted through a limited role rather than shared credentials. For a sensitive project, agree in writing which materials are confidential and how they will be transferred. Read the privacy policy and review payment methods before confirming the engagement.
For reporting, ask for a closeout that maps each agreed deliverable to available evidence: for example, a live placement link, a published asset or a dated screenshot when a public link is unavailable. This gives your team a practical record to review without treating platform visibility as the only measure of completed work.
Platform review, ad approval, editorial decisions and the rotation or display of placements remain outside an agency’s control. We can commit to the agreed work and document its delivery, but cannot promise that a platform will approve, rank, retain or display it in a particular way.
Frequently asked questions
What information should I send before discussing a campaign?
Send a short project overview, your current launch stage, intended audience and regions, channels under consideration, and any timing or approval constraints. Links to public materials are useful; flag confidential information before sharing it.
How long does it take to start a crypto marketing campaign?
The start date is set after the scope, materials, approvals and any platform requirements are reviewed. A focused brief with an available decision-maker can move into planning sooner than a project that still needs positioning, assets or internal sign-off.
How much does crypto marketing support cost?
Cost depends on the selected channels, deliverables, creative requirements and coordination involved. Share the scope you have in mind and request a written proposal that separates included work from optional additions; the pricing page gives the broader context.
Can I pay in cryptocurrency?
Available payment options include USDT, USDC, BTC, ETH, SOL, TON and BNB. Confirm the accepted network, payment instructions and invoicing details with the team before sending funds. See the payment methods page for the payment information provided by the site.
How do you protect confidential project information?
Agree what is confidential, who needs access and which channels are approved for sharing materials before work begins. Provide only the account permissions needed for the agreed tasks, and review the privacy policy when deciding what information to submit.
What happens if a platform rejects or changes a placement?
The next step is to check the platform’s stated reason or updated requirements and compare them with the approved material. The team can identify available adjustments or alternatives within the agreed scope; any change in deliverables should be confirmed with you first.
Can an agency guarantee a listing, trend position or ad approval?
No. A platform controls its review, eligibility decisions, ad approval and the display or rotation of placements. An agency can commit to the agreed preparation, submission or placement work and provide a record of delivery, but cannot promise the platform’s decision or continued visibility. Review the guarantees and refunds terms before signing.
What is the difference between CoinMarketCap and CoinGecko listing support?
They are separate platforms with their own submission processes and requirements, so listing work should be scoped for the platform you are applying to. Confirm the current criteria directly with the relevant platform, then ask which information, assets and follow-up tasks are included in the proposed support.
How should I compare DEXScreener and DEXTools visibility options?
Start by naming the exact placement or activity you want reviewed on each platform, then compare eligibility, required assets, duration and what delivery evidence is available. Avoid assuming that similarly named options have identical terms; confirm current details against the platform’s own information.
Are X ads and Telegram promotion interchangeable?
No. They use different channels and require different audience, creative and approval considerations. Decide whether your priority is a paid placement, community communication or a combination, then request a scope that names the channel, deliverables and reporting for each.
What reporting should I expect after work is delivered?
Ask for a concise closeout that lists each agreed deliverable and links to the public work where available. For items without a stable public link, request suitable evidence such as a dated screenshot, alongside notes on pending approvals or platform changes.
Can I change the campaign scope after kickoff?
You can request a change, but confirm its effect on deliverables, approvals and timing before the team proceeds. A written scope update helps both sides track what has changed and prevents optional work from being mistaken for an included item.
Tell us about your project
Answer four quick questions and a manager will send you a plan, timing and a price range within the hour. Everything stays confidential.
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